According to Retrevo consumers most important feature of a (non-Apple) tablet, is price:
No matter how much chatter surrounds the rumored Android-based Amazon tablet, the company won’t reveal any details. But according to Retrevo, Amazon leads the pack among manufacturers, excluding Apple, from whom potential customers would “seriously consider buying a tablet.” And which tablet feature matters to consumers most? The price.
I think that this is a really massive opportunity for Amazon to open the market if they do bring out an Android tablet this autumn. I’m looking forward to seeing what they do come up with.