There’s been lots of news today about the possibility of Apple offering a free iPhone app to control iTunes 7.7 over wifi. That set me thinking.

Since Apple announced that they were going to make third party applications available on their iPhone platform lots of bloggers have been talking about which developers would enter into the iPhone app market and what would they bring. I’ve been talking about it too. But, what will Apple themselves bring to the platform?

Let’s face it, they are very good at creative applications at all levels, from entry / home user to pro. So, why wouldn’t they use their expertise to offer up some really interesting applications of their own?

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